Since the inaugural race in 1911, the Indianapolis 500 has become steeped in rich tradition
and in order to capture the excitement of these traditions, Mr Wonderful designed a range of kinetic type animations to promote the event known as the "The Greatest Spectacle in Racing." From the 500 Festive Parade, the balloons, the drinking of the milk as well as the kissing of the bricks each tradition gets its own unique animation.